IBM Helps Retailers "Go Green"

IBM (NYSE: IBM) today unveiled technologies and services that are uniquely able to improve energy and operational efficiency across a retailer's entire IT operation. The IBM "Green Retail Store" portfolio includes high-performance point-of-sale systems, industry-leading IBM blade servers, and system management software that allow retailers to deploy end-to-end solutions from the front of the store to the back office that benefit the environment.

"Retailers are looking for ways to differentiate and build customer loyalty in a fiercely competitive environment, and consumers are increasingly showing preference for retailers who are environmentally responsible," said Steve Ladwig, General Manager, IBM Retail Store Solutions. "IBM technologies and services not only help retailers appeal to consumer requirements, but also help protect the environment and save money by making their operations more efficient."